The Premise — Human Taste integrated
Human Taste integrated
HTi
human led.craft first.
The Premise
The longer you pay attention, the harder some things become to ignore.
Excellence is one of them.
Remarkable people are overlooked.
Extraordinary work sometimes struggles to find its place.
Opportunities often disappear before they ever have the chance to become something that changes everything.
Excellence deserves better than this.
What if there were a place where excellence could be recognized, protected, and brought together?
A place where extraordinary work becomes possible.
A place where exceptional talent and discerning clients build lasting value.
This is why Human Taste integrated exists.
If this resonates with you, we’ve spent the time to build the evidence behind it.
Investor Diligence
The Numbers
The place exists.
Now observe what happens as people begin to inhabit it.
Three execution scenarios from the same starting position, ranging from conservative to accelerated acquisition, with retention improving across the range. Figures are approximate, investor-facing references drawn from the workbook, not full-precision forecasts.
| Metric | Conservative | Optimized | Ultra-Optimized |
|---|---|---|---|
| Starting Members | 50 | 50 | 50 |
| Monthly New Members | 20 | 100 | 300 |
| Monthly Churn | 4.0% | 3.5% | 2.5% |
| Ending Active Members, Year 3 | ~2,450 | ~2,725 | ~3,565 |
| Positive Monthly Net Revenue | Within 6 months | Within first quarter | Within first quarter |
| 3-Year Cumulative Net Revenue | ~$1.3M | ~$1.9M | ~$4.2M |
| Scenario Role | Baseline viability | Strong execution upside | High-upside execution case |
Approximate sensitivity figures, not full workbook precision. They illustrate the range of viable execution paths, not a single point forecast. APR (Average Project Revenue) per Active Client represents average project-related revenue generated from active client participation, including project facilitation, assembly support, and meaningful ecosystem-driven project activity. Facilitated Project Hits represent meaningful project-related engagements facilitated through the HTi ecosystem, including client-to-creative, creative-to-creative, and client-to-client activity.
Membership economics are driven by a single access price. One assumption keeps the model honest and easy to stress-test.
| Access | Monthly Price |
|---|---|
| Member Access | $25 |
A single monthly price is the input used throughout the model.
Assumptions
Deployment stays grounded in the primary ask, monthly operating benchmarks, and lean execution sensitivity, with no inflated allocation assumptions.
| Category | Planning Range | What It Funds |
|---|---|---|
| Platform & Infrastructure | $175K–$300K | Platform stabilization, hosting, security, maintenance, product improvements, technical support |
| Admissions & Trust Operations | $100K–$200K | Vetting systems, application review, reference processes, trust workflows, operational support |
| Brand & Market Development | $125K–$250K | Launch campaigns, founder visibility, strategic content, outreach materials, public relations |
| Ecosystem Growth | $125K–$250K | Member acquisition, client acquisition, partnerships, community activation, educational programming |
| Operations & Reserve | $100K–$200K | Administration, professional services, legal, accounting, contingency reserves, working capital |
These allocations are planning ranges, not fixed commitments. Actual deployment may shift based on execution timing, hiring needs, platform requirements, and market response.
| Capital Path | Amount | Role |
|---|---|---|
| Primary Raise Target | $1M | Preferred capitalization to support ecosystem buildout, launch operations, trust infrastructure, market development, and runway |
| Lean Execution Range | $500K–$750K | Reduced but workable path requiring tighter sequencing and founder-led execution |
| Minimum Serious Participation | $100K–$250K | Entry range for aligned investors or investor groups participating in the raise |
Capital paths reflect execution sensitivity. Each preserves standards; smaller paths phase scope rather than lower the bar.
The raise is intended to support platform readiness, trust operations, market entry, ecosystem growth, and operating runway while providing enough flexibility to build deliberately without depending on immediate scale or ad-supported monetization.
Scale is interpreted through participant mix and trust density. The figures below are sensitivity bands, not forecasts.
| Active Members | Interpretation |
|---|---|
| ~500 | Founding density, proof of standards |
| 3,000 – 5,000 | Established ecosystem with durable revenue |
| 10,000 | ~$3M / yr membership signal |
| 100,000 | ~$30M / yr long-term scale signal |
Sensitivity bands, not forecasts. Scale only matters if standards scale with it.
Multiple revenue categories sit on one trust layer. Each reinforces the others as participation deepens. Education Revenue represents premium education offerings, workshops, masterclasses, and advanced programming beyond the baseline HTi University access included with membership.
Revenue categories
As trust density increases, Human Taste integrated may also support curated releases and project packages that originate inside the ecosystem, including music, visual media, writing, design, film & television, gaming, photography, and other premium creative works. These opportunities are not core to the base model, but they represent future upside made possible by the same curation, standards, and talent density that power the ecosystem.
One trust layer. Multiple reinforcing revenue streams.